This project was a concept exploration for a window display proposal for a high-end luxury retail store, emphasizing personality through texture and innovative design. The goal was to create oversized, visually striking 3D-rendered letters with a tactile, fuzzy texture that evoked a sense of warmth and playfulness. Yellow hues were chosen as the dominant color palette to convey optimism, energy, and luxury.

The process involved extensive 3D visualization, rendering, and meticulous post-production. Each letter was crafted to exude individuality, merging form and material to resonate with the luxury brand’s creative ethos. This project showcased a seamless blend of technology and artistry, where every detail was designed to elevate the retail experience and captivate high-end clientele.